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The Definitive Guide to the Definition of Freelancing 2023



Definition of freelancing

The definition of Freelancing can mean something different to everyone, but in general, it’s the practice of independently working for multiple clients without a long-term contractual or employment commitment. Freelancers often work remotely and manage their own projects, hours, and payments.

What Is the Definition Of Freelancing?

Freelancing is a popular career choice for those looking for flexible work arrangements, the freedom to set their own hours, and the ability to work remotely from anywhere in the world. People who choose to freelance typically do so because of the perceived lack of job security, high turnover rates at traditional workplaces, or desire for increased autonomy and creativity. Freelancing can be a great way to make additional income – but keep in mind that it also requires self-discipline, organization, and strategic marketing tactics.

Freelancing is a term used to describe the practice of working independently, without being tied to a particular company or organization. Freelancers are self-employed individuals who offer their services on a project-by-project basis, rather than being permanently employed by a single employer.

Freelancers are often hired to complete specific tasks or projects, such as writing, design, programming, or consulting. They may work for a variety of clients, in a variety of industries, and may have multiple projects on the go at any given time.

One of the key benefits of freelancing is the ability to choose your own work and set your own schedule. Freelancers are free to choose which projects they want to take on, and can often work from anywhere in the world as long as they have an internet connection. This flexibility can be particularly appealing to people who value work-life balance or who have other commitments, such as caring for children or elderly family members.

Freelancers are responsible for their own taxes and insurance and do not receive the same benefits as traditional employees, such as sick leave or vacation pay. However, many freelancers find that the freedom and autonomy of working independently outweigh these potential drawbacks.

Freelancing has become increasingly popular in recent years, with more and more people choosing to work independently rather than committing to a traditional 9-to-5 job. The rise of online platforms and the gig economy has made it easier than ever for freelancers to find work and connect with clients, and many companies now rely on freelancers to fill specific roles or handle specific projects.

The Benefits of Being a Freelancer?

Being a freelancer can provide you with a number of benefits. It allows you to be your own boss, operate on a flexible schedule, and choose which projects to work on. Working as a freelancer also enables you to avoid the commute, set your rates, find potential tax savings opportunities, meet new people, and gain valuable experience. Additionally, as a freelancer, you can work from home (and/or virtually anywhere in the world). This can offer financial stability and job satisfaction that may not be readily available in traditional employment roles.

Being a freelancer has a number of benefits that can make it an attractive career option for many people. Here are a few of the most significant advantages of freelancing


One of the biggest benefits of freelancing is the ability to choose your own work and set your own schedule. Freelancers are free to work when and where they want, as long as they are able to meet their deadlines and deliver high-quality work to their clients. This can be particularly appealing to people who value work-life balance or who have other commitments, such as caring for children or elderly family members.


As a freelancer, you are your own boss and have complete control over your work. You get to choose which projects you take on and which clients you work with, and you have the freedom to set your own rates and negotiate your own terms. This can be very empowering and can give you a sense of ownership and pride in your work.


Freelancing can open up a range of opportunities that might not be available in traditional employment. You have the freedom to work with a variety of clients, in a variety of industries, and to take on projects that align with your passions and interests. This can allow you to build a diverse portfolio and gain valuable experience that can help you grow your career.

4-Financial benefits

Freelancers are responsible for their own taxes and insurance, but they also have the potential to earn more than traditional employees. As a freelancer, you have the ability to negotiate your own rates and take on as much or as little work as you want, which can allow you to earn a higher income. Additionally, freelancers are not tied to a single employer, which means they have the opportunity to work with multiple clients and potentially earn more than they would in a traditional job.

5-Personal growth

Freelancing can be a great opportunity for personal growth and development. Working independently can help you build self-discipline, time management skills, and problem-solving skills, and it can also help you develop your own unique voice and style. This can be very rewarding and can help you grow both personally and professionally.

Understanding Work Relationships as a Freelancer

As a freelancer, you may have to take into account the different types of relationships and contracts you will be entering into. These are generally divided into two categories: networked and contractual. A networked relationship requires less formal communication, while contractual relationships demand more effort and focus on respective obligations. Additionally, being aware of the importance of maintaining professional relationships is crucial for any freelance project, as it will ensure all parties are respected and fairly compensated. There are many freelancing platforms freelancing platforms like Fiverr, Upwork, and people per hour, etc.

What is the Future of Freelancing?

The future of freelancing looks bright, with many experts predicting that the trend toward independent work will continue to grow in the coming years. Here are a few key factors that are likely to shape the future of freelancing:


The rise of the gig economy and the proliferation of online platforms have made it easier than ever for freelancers to find work and connect with clients. This trend is likely to continue, with new technologies and platforms emerging that will make it even easier for freelancers to find and manage their work.

2-Remote work

The COVID-19 pandemic has accelerated the trend toward remote work, and it is likely that many companies will continue to embrace remote work even after the pandemic ends. This could create more opportunities for freelancers, who are able to work from anywhere as long as they have an internet connection.

3-Skills shortages

Many companies are struggling to find qualified candidates to fill certain roles, and this trend is likely to continue in the future. Freelancers can often bring specialized skills and expertise to the table, which can make them attractive to companies looking to fill specific roles or complete specific projects.

4-Work-life balance

More and more people are looking for ways to achieve a better work-life balance, and freelancing can be a great way to do this. Freelancers have the freedom to choose their own work and set their own schedules, which can allow them to achieve a better balance between their work and personal lives.

What type of work can I do by freelancing

Freelancing is a popular work option for many individuals, as it allows for flexibility, independence, and the opportunity to work on a variety of projects. If you’re considering freelancing, you might be wondering what types of work you can do. Here are a few examples of the types of work that you can do as freelancer types of work that you can do as a freelancer work that you can do as a freelancer .


If you have a knack for writing, you can offer your services as a freelance writer. You can write articles, blog posts, web content, marketing copy, and more for businesses, magazines, and other organizations.

Editing and proofreading

If you have an eye for detail and strong language skills, you can offer your services as a freelance editor or proofreader. You can help businesses and individuals ensure that their written materials are error-free and polished.

Graphic design

If you have design skills, you can offer your services as a graphic designer. You can create logos, brochures, social media graphics, and other visual materials for businesses and organizations.

Web development

If you have programming skills, you can offer your services as a web developer. You can create and maintain websites for businesses and individuals.

Social media management

If you have experience with social media and know how to create engaging content, you can offer your services as a social media manager. You can help businesses and individuals manage their social media accounts and create a strong online presence.


If you have a talent for photography, you can offer your services as a freelance photographer. You can take photos for businesses, events, and individuals.

Virtual assistance

If you have strong organizational skills and can handle a variety of tasks, you can offer your services as a virtual assistant. You can help businesses and individuals with tasks such as scheduling, email management, and data entry.

These are just a few examples of the types of work that you can do as a freelancer. The opportunities are endless, and you can find work in a variety of industries and fields. With the right skills and a strong work ethic, you can build a successful freelancing career.








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The 205 Best SEO Tools for All Businesses in 2023



Best Seo tools

This post is a comprehensive guide to free and other commercial Search Engine Optimization (SEO) tools available on the web. Tools that can assist a website owner or a website designer in the process of tracking the performance of a web page using a wide range of standards and methods. Tools that can help a web designer compare a web page with its competitors. The best SEO tools listed in this post will also help you to find all the information you need to improve your website’s search engine rankings and growth in the long term.

Efficient SEO requires the right SEO tools. So if you want to rank higher on Google, you need to work smarter. Since SEO is becoming more important for small business’ survival, many enterprising individuals are taking to the Internet to learn about which tools are best for conducting an SEO campaign. But with tons of options to choose from, where do you start? This compilation consists of 205 of the best SEO tools for all businesses available on the Internet today.

Guides & Must Reads

  1. 38
    MOZ The Beginner’s Guide to Search Engine Optimization (SEO)
  2. 13
    Google: Do you need an SEO?
  3. 5
    Bing Webmaster Guidelines
  4. 12
    How Google Works: A Google Ranking Engineer’s Story
  5. 2
    Google Webmaster Guidelines
  6. 9
    A detailed guide to advanced SEO techniques
  7. 9
    Search Engine Ranking Factors 2016
  8. 6
    Google Ranking Factors
  9. 7
    The Beginner’s Guide to Link Building

Blogs & Communities

  1. r/bigseo 10
    To foster growth and knowledge about SEO and all disciplines of inbound marketing.
  2. 13
    The largest global community dedicated to scalable and sustainable growth.
  3. 2
    Forum for helpful insights and fresh discussions about all things SEO.
  4. 7
    To discuss the process of doing business on the Internet.
  5. 7
    An internet forum focused on black-hat search engine optimization (SEO) techniques and services.
  6. 6
    Stay up-to-date with the best Internet Marketing Content, Copywriting Growth Hacking, Digital Marketing products, and a lot more.

AMP & Instant Articles

  1. 6
    Official AMP Validator
  2. 3
    Get Started with AMP HTML
  3. 8
    FB Instant Articles

Backlinks Tools

  1. 29
    An All-in-one SEO toolset, with free Learning materials and passionate Community & support.
  2. 7
    Maps the web to bring you the Link Intelligence data that you need to dominate your market.
  3. MOZ Link Explorer 4
    The world’s backlink checker with over 40 trillion links.
  4. Monitor Backlinks 1
    The easiest way to check your bad links and your competitor’s good links.
  5. OpenLinkProfiler 3
    Get an in-depth analysis of the freshest live backlinks.
  6. Link Detox 8
    Recover and protect your site from Google Penguin and Manual Actions.
  7. Urlprofiler 6
    A powerful tool for SEOs to quickly audit links.

Competitor Analysis

  1. Analyze ID 25
    Find other websites owned by the same person. Uses Adsense, Google Analytics & more as digital fingerprints to track the same owner.
  2. Serpstat 8
    All-in-One SEO platform for professionals.
  3. Buzzsumo 4
    Competitor Analysis|Content Marketing.
  4. Semrush 10
    Сompetitive Research and Business Intelligence Software.
  5. Similarweb 3
    Get insights for any website or app.
  6. Spyonweb 12
    We take the information from public sources, then structure it for your quick and convenient search for the websites that probably belong to the same owner.
  7. Quantcast 7
    Understand your audience Find your next customer.
  8. Moz Pro Keyword Explorer and SERP Analysis Tool 3
    Easy Keyword Research with Accurate Results in Less Time.
  9. Guide: The Illustrated SEO Competitive Analysis Workflow 2
  10. Bruce Clay’s Search Engine Optimization SEO Tutorial 2

Content Marketing

  1. Contently 23
    Content marketing platform
  2. Newscred 8
    Easily manage content creation, distribution, and measurement – across channels, teams, and global markets – all on a single platform.
  3. Kapost 11
    B2B Content Marketing Platform
  4. Snapapp 6
    Interactive Content Made Easy
  5. Scripted 7
    Scripted has thousands of expert writers ready to supercharge your inbound traffic with outstanding blogs, stellar white papers, and more.
  6. Percolate 2
    Percolate powers successful multi-channel marketing. From simplifying content creation to measuring campaign impact, Percolate helps you work smarter and faster at every step of your marketing.
  7. 6
    Create stunning infographics and data visualizations
  8. Skyword 6
    Thousands of skilled and influential writers, designers, and videographers to help you tell your story.
  9. Textbroker 8
    Article and content writing service
  10. Shareist 3
    Shareist: Schedule, Repeat, and Recycle Your Social Media Posts
  11. Wordcounter 2
    Word count and a character count tool.

SEO Crawlers

  1. Screaming Frog SEO Spider Tool 17
    The SEO Spider is a desktop program you can install locally on PC, Mac, or Linux which crawls websites’ links, images, CSS, script, and apps to evaluate onsite SEO
  2. Deepcrawl 12
    DeepCrawl is the world’s most comprehensive website crawler. Analyze your website architecture to understand and monitor technical issues to improve SEO performance
  3. Botify 9
    Botify gathers SEO data from across the entire ranking process of your pages including Crawlability, Indexing, Content Quality, User Behavior, and Organic Visits, and delivers deep insights to help you improve the impact of your SEO efforts
  4. Beamusup 4
    Desktop SEO Crawler for OSX, Linux, Windows


  1. Moz Pro Keyword Explorer 26
    One tool to discover and prioritize the best keywords to target
  2. Kwfinder 14
    Find long-tail keywords with low SEO competition
  3. Ahrefs Keywords Explorer 2.0 11
    Get thousands of relevant keyword ideas with accurate search volume, keyword difficulty score, and advanced metrics like Clicks, Return rate, and Parent topic.
  4. 9
    Keyword Tool Helps You Find The Keywords That People Are Typing Into Google Search Box
  5. Ubersuggest 3
    Quickly find new keywords not available in the Google Keyword Planner
  6. Wordstream Keyword Tools 2
    WordStream’s free keyword tools are an integrated, actionable suite designed to help search marketers with keyword suggestion, keyword grouping, keyword analysis, long-tail keyword research, and negative keyword discovery
  7. Wordtracker 7
    Reveal 1000’s longtail keywords
  8. 5
    Online keyword research tool that lets you choose your own metrics to determine keyword difficulty.
  9. Storybase 5
    Keyword variations and volumes together
  10. Keyword Revealer 7
    The Ultimate Keyword Research Tool. Pioneer of the keyword research tool sector.

Local SEO Tools

  1. MOZ Local 7
    Moz Local ensures that your local business listings are correct, consistent, and visible across the web.
  2. JSON-LD Schema Generator For SEO 4
    One of the easiest ways to add Schema’s structured markup to a page is to use JSON-LD. With this tool, you can quickly generate the correct JSON-LD for any page on your site.
  3. Localseochecklist 7
  4. 4
    See How Your Business Is Doing on the most important local directories, search engines, and review sites.
  5. 6
    Advanced tool to help businesses discover and create presences on 1000+ online services and apps.
  6. Google My Business 2
    Get your business hours, phone number, and directions on Google Search and Maps

Official Webmaster Tools

  1. Google Webmaster Tools, 9
    Official Webmaster Tools
  2. Bing Webmaster Tools 3
  3. Yandex Webmaster Tools 1
  4. Baidu Webmaster Tools 2
    Baidu is a leading search engine in China with more than 75% of the market share.

SEO Audit

  1. Visual SEO Studio 12
    Technical SEO Auditing, at a glance.
  2. Webbee SEO Spider Tool 4
    Web auditor that crawls and audits your website with respect to major search engine’s guidelines. It gathers metadata, keywords, schema, headings, and internal links from HTML and organizes them in tabular form for user ease.
  3. 5
    Crawler with advanced analytics that measures the structure, performance, and implementation quality of your website.
  4. 3
    Analyze page speed, find & remove duplicate title & meta tags, identify duplicate content, check broken links and other valuable on-page data.
  5. 2
    Find duplicate content, broken links, and more.
  6. 1
    Web Crawler and Log Analyzer for Enterprise SEO Audits and Daily Monitoring
  7. SEOmator 2
    In-depth SEO Analysis and SEO Audit Automation Tool for website optimization professionals and agencies

On-Page SEO Graders

  1. Woorank 8
    Instant Website Review
  2. 3
    User-friendly analysis and monitoring of your site’s SEO
  3. HubSpot Website Grader 1
  4. 3
    Quick And Simple SEO Audit Of Any Web Page
  5. 1
    Website review and SEO tools to help you make the Web better.
  6. Quicksprout Website Grader 1
    The easiest way for you to know what is happening on your website and how to improve your website to grow your traffic.
  7. Nibbler 1

Online Marketing Platforms

  1. Webceo 6
    A Powerful Internet Marketing Platform for SEO/SMM jobs and Branded Reports.
  2. Mondovo 7
    All the SEO & Social Media Tools you need in one place
  3. Raventools 2
    SEO Analysis & Online Marketing Platform
  4. Lipperhey 2
    Analyze your website on technical, seo content and popularity aspects
  5. 1
    All-In-One Reporting Platform for Agencies
  6. 2
    Inbound Marketing Platform
  7. Hubspot, 4
    Online Marketing Platforms
  8. SEO PowerSuite 1
    SEO PowerSuite covers every step of an SEO campaign of any caliber, from rankings to on-page to backlinks.
  9. Searchmetrics 1
    Enterprise SEO and content marketing platform
  10. Brightedge 2
    Enterprise Content Performance and SEO Platform
  11. 2
    Content & SEO Technology Platform
  12. Linkdex 1
    Data-driven SEO, Content Marketing, and Outreach Strategies
  13. 1
    SISTRIX Toolbox is the premier All-in-one tool used by SEO professionals.

Outreach Tools

  1. Ninjaoutreach 7
    All-purpose influencer marketing tool
  2. Buzzstream 4
    Research influencers, manage your relationships, and conduct outreach that’s personalized and efficient.
  3. Pitchbox 4
    Influencer Outreach & Content Marketing Platform
  4. 3
    Find Influencers With Your Content
  5. Mailshake 3
    A simple solution for cold emails
  6. Inkybee 2
    Smart blogger outreach
  7. 3
    Find the best bloggers and influencers, manage your relationships, and measure the value of your content.
  8. Famebit 1
    Influencer Marketing Platform For Branded Content
  9. 3
    Influencer directory
  10. 4
    Simultaneously prospect from more than 80 sources.

Page Speed

    Test a website’s performance
  2. Google Page Speed Insights
    Make your web pages fast on all devices.
  3. Pingdom Tools 1
    Test the load time of that page, analyze it, and find bottlenecks.
  4. Gtmetrix 2
    Analyze your site’s speed and make it faster.
    Performance testing platform for developers.
  6. Ping Test from Multiple Locations
  7. Imgix Page Weight Tool 1
    Find out if images are slowing down your web pages. Learn how to take steps to optimize them better.

PPC Tools

  1. Google Adwords 6
    Be seen by customers at the very moment that they’re searching on Google for the things you offer.
  2. Facebook Ads 2
    Facebook ads help people discover your business.
  3. Twitter Ads
    Get your messages in front of people not yet following you by promoting your Tweets
  4. Reddit Ads
    Promote on Reddit and reach more than 234 million engaged and passionate users through a flexible programmatic platform.
  5. Outbrain 2
    Reach an engaged audience through a flexible, pay-per-click model and grow traffic to your articles, blog, and your mobile-optimized or video content.
  6. 2
    Advertising through storytelling
    Optimize your Facebook Ads
  8. Linkedin Ads 1
    Reach your ideal customers on the world’s largest professional network
    Real-time Attention Analytics
  10. Taboola
    Reach potential customers across the world’s most popular websites.
    Instantly uncover any advertiser’s online strategy.
  12. 1
    Bring all your retargeting together into one powerful dashboard.
    The retargeting and prospecting platform
  14. Automate your Google AdWords Shopping campaigns
    Creates profitable AdWords campaigns automatically for you with all best practices.
    Audience and segmentation management across all your ads, emails, CRM, tools, and databases

Reporting Tools

  1. 4
    Multi-Channel Reporting Platform for Agencies
  2. 4
    Unified Ad Analytics & Reporting
    Turns Google Drive into a full-blown business reporting system for web analytics, social media and online marketing
    Cross-Network Reporting & Automation
  5. 1
    An API for the English language.

Rank Tracking

  1. 2
    Research keywords, track rankings, crawl and analyze your websites
  2. Accuranker 5
    The world’s fastest keyword rank tracker
  3. 1
    Limitless rank tracking and SERP analytics for Experts
  4. Serplab
    Free Google SERP Checker
  5. Serposcope
    Free and open-source rank tracker to monitor websites ranking in Google
  6. 1
    Keyword rank checker monitors your website’s positions daily and reports any changes that matter
  7. 4
    Track rankings with precise accuracy in an area of your choice.
    Accurate and reliable search engine ranking data and keyword insights.
  9. Moz Pro Rank Tracker
    Search Engine Rank Tracking Solution
  10. 1
    Cloud-based search tracker and analytics platform of a new generation.
  11. 2
    The fastest way to find targeted leads with real emails and social profiles
  12. 1
    Accurate Rank Tracking Made Easy.

Rich Snippets

  1. Google Structured Data Testing Tool 1
  2. Introduction to Structured Data Types
    This reference section contains all the data types and their properties you’ll need in order to mark up your content for inclusion in rich Search results from Google.
  3. Guide: 17 Advanced Methods for Promoting Your New Piece of Content 2
    An often overlooked area of content marketing is content promotion.
  4. Guide: What I Learned from Receiving 3,751 PR Pitches? by Sujan Patel 1
    Outreach Tools.
  5. Followerwonk
    Twitter Analytics: Find, Analyze, and Optimize for Social Growth.
  6. 2
    Your best source for stats on the most popular Reddit subreddits.

SERP Analysis Tools

  1. MozCast 3
    MozCast is a weather report showing turbulence in the Google algorithm
  2. Serpmetrics US SERP Fluctuation 1
  3. 1
    Google algorithm tracking tool
  4. Searchmetrics Winners & Loosers
    SEO Visibility of the weekly winner and loser Domains.
  5. Rank Risk Index Google SERP Fluctuations
    Rank Risk Index measures SERP fluctuations for 10,000+ domains and keywords
  6. AccuRanker’s ‘Grump’ Rating
    Highlights unrest in Google’s algorithm.
  7. Google Algorithm Changes
    The Google Algorithm Changes tool shows fluctuations in the Google search results.
    Daily SERP monitoring.
    Monitor ALL Top 100 Results For Your Keywords.

Social Media

  1. 11
    Content discovery, media monitoring, and social media management platform for agencies.
    Social media management for marketers and agencies
    Scheduling, publishing, and analytics on social media
  4. Hootsuite 1
    Manage all your social media marketing in one place
  5. Sproutsocial 2
    Social Media Management Made Easy
  6. 1
    Social Media Management Platform
    Social intelligence platform that helps brands do smarter marketing
    Easily manage, measure, and amplify all of your social media marketing
  9. 5
    Auto post on Facebook Pages, Facebook Groups, Facebook Events and Profiles, Twitter accounts, LinkedIn Company Pages and Profiles, Google Plus, Pinterest & Instagram, all from one place
  10. Rafflecopter
    Helps to launch and manage a giveaway for any brand, on any website.
  11. Pablo by Buffer 3
    Create beautiful images easily to make your posts pop
  12. 2
    Hand-curated content suggestions for social media
  13. 4
    Analyze your content and dependencies between social media metrics with social media analytics tools
  14. 1
    Automate your social media reporting
    PeakFeed puts key stats from all your social media profiles into one simple report, automatically delivered to your email inbox every week.
  16. 1
    Collect social proof reviews, and showcase them on your website.
  17. 1
    DrumUp discovers and helps you share great content on your social media accounts so you can start meaningful conversations with your followers.
  18. 1
    Discover branded content on any topic
  19. 1
    Organize your entire content marketing strategy in one place.
  20. 3
    The Enterprise & Agency Solution for Content Planning, Community Management, and Social Customer Service.
  21. 2
    Hemlock automatically aggregates all the stuff your competitors do online and lets you analyze and explore it through a simple, calendar interface.

Visitor Analytics

  1. Google Analytics 1
    Google Analytics Solutions helps you turn customer insights into real gains.
  2. Mixpanel 2
    Deeply understand every user’s journey with instant insights for everyone on mobile and the web.
  3. Heapanalytics 1
    Heap automatically captures every user action in your web app and lets you analyze it all retroactively.
  4. Hotjar 1
    Easy way to truly understand your web and mobile site visitors.
  5. Referrer Spam Remover
    Make your Google Analytics data more accurate and reliable by removing referrer spam.
  6. Google Analytics Configuration Guide 2
    Easily set up and configure Google Universal Analytics Events and Campaign Variable tracking.
  7. Piwik
    An open-source analytics platform that gives you more than just powerful analytics
  8. Kissmetrics
    Behavior analytics for driving growth
  9. Crazyegg
    How users click and scroll through your website
    Collect all of your customer data and send it anywhere.
  11. Intercom Customer Intelligence
    The Intercom Platform shows you who your customers are and what they do in your web app.
    Simple, actionable analytics for content marketers & bloggers
    Informed Content Marketing

WordPress SEO

  1. Yoast SEO 2
    Improve your WordPress SEO: Write better content and have a fully optimized WordPress site
  2. All in One SEO Pack
    Optimizes your WordPress blog for SEO
  3. Rank Math SEO 3
    SEO plugin for WordPress to increase your SEO traffic.
  4. The definitive guide to higher rankings for WordPress sites 1
    Guide by Joost de Valk(creator of Yoast SEO Plugin)
  5. The Beginner’s Guide to WordPress SEO 1
    Guide by Aaron Gray

PBN Domains

  1. 6
    Deleted Domains or Dropped Domains are available for registration and can be picked up.
  2. 5
    Buy Expired Domains With Great Metrics
  3. 5
    Analyze millions of active, auction, pre-release, expiring, and expired domain names every day and make available domain information that helps find domains worth acquiring.
  4. 6
    Building web scraper or doing marketing research you face the problem of obtaining domain lists for crawling. We collected and updated them regularly for one of our projects and are happy to share. gTLD, ccTLD, and newgTLDs, everything in one place.




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Top Digital Marketing types for Freelancers



Digital Marketing  Types                                                                   

Do you know what type of Digital Marketing you’re using for freelancing? If not, then you might want to learn about the different  Digital Marketing types out there. Here’s how I would classify them based on my personal experiences.

Digital marketing types

1- Social Media Advertising (SMAD)

Social media advertising is the main type of digital marketing types Series so I list it as the first in order. Social Media Advertising (SMAD) is a way of promoting products or services online by spreading awareness of those products or services among a targeted audience via social media platforms. SMAD includes posting content to social networking sites like Facebook, Instagram, Twitter, etc., and monitoring how they perform and whether the campaign was effective or not. Most companies today have a social media account, therefore they should be utilizing social media to advertise their product.

Digital Marketing types

2- Search Engine Optimization (SEO)

Search engine optimization is also included in the digital marketing types series. Search Engine Optimization (SEO) is the practice of increasing the quantity or quality of traffic to a website from search engines via optimized web content. More specifically, SEO involves manipulating search engines “natural” or un-paid results – such as organic search results, which are the listings that appear in the free text at the top of SERPs – to achieve higher visibility in search results.

Digital marketing types

3- Pay Per Click (PPC)

Pay per click has a good role in digital marketing types. Pay Per Click (PPC) is a model of internet marketing where advertisers pay publishers each time users click their ads. Advertisers bid on keywords relevant to their campaigns and pay only when someone clicks on the ad. PPC is often considered the first generation of paid search marketing.

Digital marketing types



4- Content Marketing

This type of digital marketing types series is a kind of marketing done online, where marketers create useful information assets and distribute them across channels. This helps businesses attract the attention of customers looking for content related to their business.

Digital marketing types

5- Email Marketing

Email marketing is a method of disseminating commercial messages to a group of people, usually en masse, though sometimes individually. In its broadest sense, it refers to any activity involving the dissemination of emails including email spam. However, specific subtypes exist such as transactional emails sent to individuals, software automation techniques designed to capture market data, and organizational emails such as corporate newsletters or change notifications.

Digital marketing types

6- Mobile Marketing

Every digital marketer or digital marketing freelancer has to learn Mobile marketing. Because it is the marketing that uses mobile devices such as smartphones and tablets to interact with consumers. Marketers are increasingly incorporating mobile technology into direct advertisements and brand interactions with customers. Mobile applications have become popular methods of communication between brands and customers. Smartphones and tablet computers allow users to access the Internet while on the go, thereby providing opportunities for both retail sales promotions as well as engagement with customers. The integration of location-based technologies such as GPS, Google Maps, and Facebook check-ins help identify individual customers’ geographic locations enabling retailers to deliver personalized promotional offers and reminders to these customers at the precise moment and place of choice.

digital marketing types




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Bill Gates’ Four Motivational Lessons



Bill gate's


The world doesn’t have too many people like Bill Gates. Microsoft co-founder and American philanthropist Bill Gates is one of the world’s richest people, with an estimated fortune of US$118 Billion.

Microsoft Founded in 1975, Microsoft is one of the world’s most well-known companies. Gates is widely recognized as one of the world’s greatest entrepreneurs. He has shifted his focus at the company since 2000 from corporate work to charitable work through his Bill & Melinda Gates Foundation.

His most motivational lessons are listed below.

Start as Early as You Can

Make your career success by following Gates’ path! As early as 13, Bill Gates was programmed to work with computers, and his life revolved around technology. Gates’ introduction to emerging technology during the early days would have been totally different from the sleek, superior models we use today, but even just being around the technology meant a lot to him.

Achieving long-term goals can be accomplished by starting early, and acting upon dreams can lead to success. The more people tell you that you can’t accomplish something, the more determination you have.

Be Your Own Boss

It is directly related to Gates’ co-founding of Microsoft at the age of 20, effectively transforming himself into his own boss. From the beginning, he was able to build his ’empire’ instead of making millions for others.

As Bill puts it himself: “If you don’t build your dream, someone else will hire you to build there.”

Learn from your Mistakes

In order to succeed in life, you need to be humble and self-aware. To be successful, many people believe they must complete every task with 100% accuracy. Of course, this is preferable, but mistakes happen – we’re all human. However, Bill points out that it’s important to take responsibility, learn from your mistakes, and step up when you make a mistake. As Bill says: “If you mess up, it’s not your parents’ fault, so don’t whine about your mistakes; learn from them.” However, it is important to step up and take responsibility for your mistakes.

Be Proud of Yourself

You should always keep yourself leveled and avoid comparing yourself to others. In spite of your frustration, you should keep your expectations realistic if you do not see immediate results or do not repeat your hero’s success. It will boost your confidence and make you happier if you learn to appreciate yourself, and your skills.

Bill Gates says: “Don’t compare yourself with anyone in this world..if you do so, you are insulting yourself.”



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